After a year without the campaign, the Initiative for Health Foundation added Sofia to the list of participating cities in 2018.
The Foundation engaged a professional reporter to explain the content of the campaign, its story around the world and in Bulgaria. The article was published in the web-site and FB of Initiative for Health Foundation (where the article reached primarily 531 persons), in the web-portal of the Bulgarian non-governmental organizations NGOBG and in 4 online media.
A photo-frame for profile pictures was developed and distributed in Facebook for people who would support the campaign.
In addition, 80 t-shirts were produced with the campaign logo and were distributed during 4 events of Initiative for Health Foundation in the period 31 May – 26 June 2018: one public discussion, one networking seminar and two trainings.