Association Prevent held action „Support. Don’t Punish“ for the third time in Novi Sad and for the first time in Kragujevac. In Novi Sad target group were students and in Kragujevac visitors of the music festival Arsenal fest. With these two actions few thousand people were reached directly.
Campaign started on 20 June when the media were informed about the action. Prevent also spread information through social networks and during campaign reached over 30 thousand people in this way.
Campaign continued with action in Kragujevac during music festival Arsenal fest in period from 22 to 24 June. Members of Prevent were there, talked to the visitors and photographed them with the slogan of the campaign.
On 26th June action was held in front of the student’s dormitory in Novi Sad. Photo booth (photo cabin for selfies) raised special attention of the visitors. They made a lot of photographs and in the same time they supported this campaign. Location was selected because young people are the key agents of change in society and that they could understand message the best.
Beside photo boot visitors of the action had a chance to talk with Prevent members and to read about the campaign from printed material.
Photos from the activity are available HERE.
Action in Novi Sad was visited by three the biggest TV stations (Radio and television of Vojvodina – public service, Novosadian television and Chanel 9) and two journalists from newspaper (Dnevnik and Magyar Szó). Information about the action was published on 12 internet portals. Few days after the activity, Chanel 9 organized 45 minutes long TV show dedicated to this issue. Guest in this show was president of the Association Prevent, Mr. Nebojša Đurasović.